COOKIE POLICY
VERSION 6 DECEMBER 2025
Your data is yours! At DECATHLON, we believe that you should have control over your data. Apart from the few legal obligations to which we are subject, only you can accept how your data is used by DECATHLON. Whatever your sport, whatever your passion, our aim is to support you as best we can in your sporting activities and choice of products.
COOKIE POLICY DETAILS
Decathlon Sports Ireland Limited is a company incorporated under the laws of Ireland under company number 589659 with registered office at Decathlon, Saint Margaret's Road, Ballymun, Dublin 11, D11 X2NC, Ireland (“DECATHLON”, “we”, “our” or “us”). Unless otherwise stated below, DECATHLON is a ‘controller’ of your personal data. This means that we are responsible under data protection law for deciding the purposes and means for which we process your personal data. ‘Personal data’ means information about an individual from which that person can be identified.
We, DECATHLON, use cookies and other similar technologies (e.g. pixels and tags) to make sure that you have a seamless experience on our website. WHAT ARE COOKIES? Cookies are files stored on a computer, smartphone or other electronic device. They generally require consent because they involve placing or accessing information on your device, for example, about your browsing activity on our website. Cookies can also contain personal data (for example email address, username, IP address or unique identifier). Please see our Privacy Policy above for more information on how we process personal data. Cookies can be placed on our website by us (first party cookies) or by other websites (third party cookies). Based on the type of cookie, they can last either for the browsing session i.e. when you close your browser tab they disappear, or for longer i.e. they are needed to remember your credentials. SIMILAR TECHNOLOGIES In addition to cookies, we can use pixels and tags on our website. Pixels are the tiniest units on a digital screen capable of containing a link to an external server. While Tags are pieces of code that is executed when a website is loaded. Often, cookies tags and pixel overlap.
Strictly Necessary Cookies: are necessary for the website to function correctly and cannot be switched off. Personalisation Cookies: allow the website to provide enhanced functionality and personalization. Marketing Cookies: are used to deliver advertisements relevant to you and your interests. Re-marketing Cookies: track your visits and interactions so that ads can be shown to you later on other platforms or websites. Social plug-in cookies: connect our website with social media features, such as Like, Share or Comment buttons. These cookies may allow personal data to be shared with the relevant social media platform. Once you interact with these features and leave our site, the privacy policy of the social media provider will apply.
You can control and update your cookie preferences at any time. Options include: Using our Cookie Banner when you first visit our website. Clearing your browser cache to remove stored cookies. Adjusting your browser settings to allow, block, or customise cookies. For detailed instructions, please refer to your browser’s support pages: Google Chrome Microsoft Edge / Internet Explorer Safari on iPad/iPhone Safari on Mac Mozilla Firefox For more information about cookies, including how to manage your preferences, please visit All About Cookies.
5. COOKIE INVENTORY
Analytics Cookies| Cookie Name | Description | Purpose | Lifetime |
|---|---|---|---|
| _ywtfpcsuid | These cookies enable the function of our Google Analytics software supplied by our business partner Google.This allows us to generate statistical information such as visitor number browser usage shopping journey times and responses to our marketing activities. This information helps us to track our performance and to improve your journey on our website. | Analytics | Session |
| _ywtfpcvuid | These cookies enable the function of our Google Analytics software supplied by our business partner Google. This allows us to generate statistical information such as visitor number browser usage shopping journey times and responses to our marketing activities. This information helps us to track our performance and to improve your journey on our website. | Analytics | 1 Year |
| _ywtfpcvuid_refresh | These cookies enable the function of our Google Analytics software supplied by our business partner Google. This allows us to generate statistical information such as visitor number browser usage shopping journey times and responses to our marketing activities. This information helps us to track our performance and to improve your journey on our website. | Analytics | 1 Week |
| _clck | For analytics purposes on our site this cookie persists the Clarity User ID and preferences unique to that site is attributed to the same user ID. | Analytics | 1 Year |
| _clsk | For analytics purposes on our site this cookie connects multiple page views by a user into a single Clarity session recording. | Analytics | Session |
| _ga | These cookies enable the function of our Google Analytics software supplied by our business partner Google. This allows us to generate statistical information such as visitor number browser usage shopping journey times and responses to our marketing activities. This information helps us to track our performance and to improve your journey on our website. These cookies enable the function of our Google Analytics software supplied by our business partner Google. This allows us to generate statistical information such as visitor number browser usage shopping journey times and responses to our marketing activities. This information helps us to track our performance and to improve your journey on our website. | Analytics | 2 Years |
| _ga_# | These cookies enable the function of our Google Analytics software supplied by our business partner Google. This allows us to generate statistical information such as visitor number browser usage shopping journey times and responses to our marketing activities. This information helps us to track our performance and to improve your journey on our website. These cookies enable the function of our Google Analytics software supplied by our business partner Google. This allows us to generate statistical information such as visitor number browser usage shopping journey times and responses to our marketing activities. This information helps us to track our performance and to improve your journey on our website. | Analytics | 2 Years |
| _gcl_au | These cookies enable the function of our Google Analytics software supplied by our business partner Google. This allows us to generate statistical information such as visitor number browser usage shopping journey times and responses to our marketing activities. This information helps us to track our performance and to improve your journey on our website. | Analytics | 3 months |
| _hjSession_# | Holds the current session data and ensures subsequent requests in the session window are attributed to the same session. | Analytics | Session |
| _hjTLDTest | Temporary cookie used for testing purposes for cookie support. | Analytics | Session |
| AMP_c8bab55c36 | Registers statistical data on users' behaviour on the website. | Analytics | 1 Year |
| kampyle_userid | This cookie is set by the provider Medallia. This cookie is used for storing a user ID. | Analytics | 1 Year |
| kampyleInvite Presented | Cookie flag indicating whether an intercept was presented in the session. | Analytics | Session |
| kampyleSessionPageCounter | This cookie is associated with customer survey and feedback. | Analytics | 1 Year |
| kampyleUserPercentile | This cookie creates a number between 0-100 used for the percentage of users targeting. | Analytics | Session |
| kampyleUserSession | This cookie is set by the provider Medallia. This cookie is used for setting a unique ID for the specific session. | Analytics | 1 Year |
| mdLogger | This feedback survey cookie when applicable is used to instruct the Medallia code to add debug logs to the browser's console. | Analytics | Session |
Marketing & Advertising Cookies
| Cookie Name | Description | Purpose | Lifetime |
|---|---|---|---|
| _fbp | This cookie is set by Facebook for the purpose of advertisement and analytics. | Marketing | 3 months |
| _nccapi_url | Used by Pinterest to track the usage of services. | Marketing | Session |
| _pin_unauth | Used by Pinterest to track the usage of services. | Marketing | 1 Year |
| tt enable cookie | We use TikTok to market ourselves using the TikTok cookie that collects data about behaviour and purchases on our website and to measure the effect of our advertising. | Marketing | 3 months |
| _ttp | This tracking is used to evaluate and measure how different campaigns and marketing strategies perform on Tik Tok. | Marketing | 3 months |
| _uetsid | This cookie is used to store and track your visit on our website. | Marketing | Session |
| _uetvid | This cookie is used to store and track visits across websites. | Marketing | 1 Year |
| AMP_MKTG_c8bab55c36 | Cookie to track your marketing preferences. | Markeing | 1 Year |
| criteo_write_test | Temporary cookie used for testing purposes for cookie support. | Marketing | Session |
| cto bundle | This cookie enables us to present the visitor with relevant content and advertisement. | Marketing | 1 Year |
| cto tld test | Temporary cookie used for testing purposes for cookie support. | Marketing | Session |
| lantern | Stores a reference to a visit to attribute a sale to marketing channels. | Marketing | 1 Month |
| Cookie Name | Description | Purpose | Lifetime |
|---|---|---|---|
| AMP_TEST | Temporary cookie used for testing purposes for cookie support. | Personalisation | Session |
| AMP_TLDTEST | Temporary cookie used for testing purposes for cookie support. | Personalisation | Session |
| AMP_c8bab55c36efdb843a27b86da7b3d07a | To ensure session continuity and enhance functionality for analytics across Decathlon platforms. | Analytics | Session |
| dkt_ecom_tracking | To ensure session continuity and enhance functionality for analytics across Decathlon platforms. | Analytics | Session |
| Cookie Name | Description | Purpose | Lifetime | |
|---|---|---|---|---|
| cf bm | Cloudflare security management cookie to protect the website. | Strictly Necessary | Session | |
| Host-PHPSESSID | PHP cookie stores a unique session ID that helps the server identify and remember a specific user. Necessary to ensure consistent interaction with the website. | Strictly Necessary | 2 Years | |
| _cfuvid | Cloudflare visitor ID cookie for session maintenance and security. | Strictly Necessary | Session | |
| AUTH STATE | Used for authentication purposes. Start time and user ID. Provides necessary information for session validation. | Strictly Necessary | 2 weeks | |
| cart token | This cookie enables the creation and addition of items to the cart when a user is logged out (i.e. | before the user logs in). | Strictly Necessary | 3 weeks |
| didomi token | Stores user consent preferences. | Strictly Necessary | 6 months | |
| euconsent | Stores the Consent Management Platform user choices. | Strictly Necessary | 6 months | |
| PrestaShop-X | Session cookie used by Prestashop for managing cart data / keeping products in cart. | Strictly Necessary | 3 weeks | |
| STATSIG USER | Assigns a unique ID to users to manage feature rollouts and AB Test experiments. It ensures users experience consistent features. | Strictly Necessary | 6 months | |
| statsig-variant | Necessary for feature flagging and delivering a consistent experience to the user. Stores persistent feature or experiment variant for A/B testing or feature toggling. | Strictly Necessary | Session | |
| X-ETag | Used for caching and resource validation (e.g. to reduce server load). | Strictly Necessary | 3 weeks |